
July 26th 2021 | Retail Insights | Retail News | Retailers React!
Our survey amongst the Independent convenience store community across the UK last week has shown that they are being seriously impacted by the so-called “pingdemic.”
Read MoreTechnically, everything used to be a pie. The pastry shell as we know it was originally designed for use as a storage container, baking dish, or serving platform for meat and vegetables. Did you know that? As a dedicated foodie, of course you did. Regardless of your knowledge – it’s time to celebrate all things crust and filling! Today is National Pie Day, so get in there with these facts and figures before delving into a celebratory feast.
According to historians, records show that the Romans would use meats, mussels, fish, and oysters as a filling; encased within a mixture of flour, oil, and water to keep everything in place. This pastry was often tough and inedible, intended to be thrown away after use.
As the quality of ingredients and cooking methods improved over time, the pastry was passed down to servants as a meal in itself, while the rich feasted on the contents.
That’ll be £1024 per slice. The Fence Gate Inn (located in Lancashire) sold a one-off creation in segments to eight guests on November 14, 2005. The whole thing cost a whopping £8195 – roughly the same as a second-hand Jaguar saloon.
Such expense was validated by ingredients including £500 worth of Japanese wagyu beef fillet, winter black truffles, and wildly expensive French Bluefoot mushrooms. Not only that, but the recipe used edible gold leaf, and called for gravy to be boiled from two bottles of vintage 1982 Chateau Mouton Rothschild wine.
The final ingredient in the uber-expensive pie? A healthy amount of fabled Chinese Mutsutake mushroom; a substance so lucrative that it’s grown under guard and can trade hands for upwards of £750 per kilo.
Britain’s best selling, convenience store-bought pie in 2019? That’ll be Discover The Choice Cottage Pie, price marked ‘2 for £5’, with 5.81% of total sales value. The remainder of the top 5 include:
Wright Meat Potato Pie (4.82%)
Youngs Admirals Pie – Price Marked £1.59 (4.63%)
Discover The Choice Shepherd’s Pie – Price Marked 2 for £5 (3.28%)
Peters Wrapped Minced Beef & Onion Pie (3.25%)
For more information on UK pie sales data, get in touch with our sales team.
July 26th 2021 | Retail Insights | Retail News | Retailers React!
Our survey amongst the Independent convenience store community across the UK last week has shown that they are being seriously impacted by the so-called “pingdemic.”
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The excitement of the Euros has dissipated for football fans but at the end of the day, it’s all about the results… till results! Did UK convenience stores stick it in the netted shopping bag?
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The Summer months are cautiously approaching -whilst Summer 2020 was spent at home, 2021 feels like it might be spent outside – this time with friends and family.
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