Every month 2,900 TRDP retailer customers scan about 300-400 new products across 40+ food and non-food categories.
Every month 2,900 TRDP retailer customers scan about 300-400 new products across 40+ food and non-food categories. Some of them are niche private imports and local produce, others are updated versions and/or limited editions of existing products, but some are important NPD launches by leading convenience channel suppliers.
TRDP is uniquely placed to track the performance of all new products weekly and even daily from the moment they reach our store estate. We capture volume and value sales, distribution, weekly average and peak rate of sale, and classify them in line with our standard category classification.
July’s highlight is Booker own label drinks releases that collectively exceeded half a million in unit volume sales by end of week 34 on 25 August 2019. Costa’s RTD Coffee did well too, with their bestselling Latte SKU reaching nearly 40% distribution. We offer weekly % distribution, and average and max weekly pack volume rate of sale of the top 25 (ranked by pack volume) product releases for your review.
July 6th 2020 | Retail Insights | Retail News
The government is proposing to make changes to the Sunday trading law but we are concerned that this will mean yet another challenge for our small, independent stores.
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June 15th 2020 | Retail Insights
As the shelves emptied of fresh produce at the start of the Covid19 lockdown, creative shoppers decided to grow their own at home. Thwarted by the lockdown closure of garden centres, shoppers turned to convenience stores to find the gardening supplies they needed.
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June 10th 2020 | Retail Insights
We all know that Covid-19 has driven huge changes in our shopping habits for groceries but where have the changes been more or less significant? Our data spans the whole of the independent C-store sector around the UK, in city centres, residential and rural areas. We’ve looked at each of these different store locations to see whether this has an impact on our shopping habits.
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